Consent management for digital agencies: OMDIGI's story
See how OMDIGI Group automated consent management across client websites, cut manual compliance checks and stayed audit ready.
Industry: Digital marketing and performance media
Location: Sydney, Australia
OMDIGI Group strengthens client trust and simplifies compliance with Savira's privacy and consent-management solution.
Challenge
As a fast-growing digital agency, OMDIGI manages campaigns across multiple data platforms and regions, each with unique privacy and consent requirements. Manually tracking cookie preferences, consent records, and regional compliance obligations had become a challenge. The team wanted a way to automate privacy compliance, ensure transparency for clients, and demonstrate readiness for evolving privacy regulations in Australia and overseas.
Solution
OMDIGI implemented Savira.com, an all-in-one privacy compliance and consent-management platform, to automate consent collection and centralise compliance reporting.
With Savira, the brief was to:
Deploy smart consent banners across multiple client websites that adapt to each region's privacy rules.
Sync customer consent preferences across email, ad, and CRM systems for consistent compliance.
Generate audit-ready Evidence Packs to streamline reporting and client assurance.
Automate compliance updates as privacy laws changed, reducing manual oversight.
Results
Compliance processes have become significantly faster, reducing the need for manual checks.
Audit readiness has improved, with Evidence Packs automatically generated for all managed clients.
Client trust and transparency have increased, supporting stronger agency-brand relationships.
Operational risk has decreased, with consistent data governance across platforms.
In their words
"OMDIGI transformed our consent management to create greater customer trust, simplify our processes and give us real peace of mind. We see it as a must-have insurance policy given the focus on privacy and security right now."
Vicki Iszatt, Director, OMDIGI Group
Key takeaways
Privacy compliance doesn't have to be complicated: automation and visibility make it scalable.
Transparent consent management builds stronger client and customer trust.
Agencies that prioritise privacy readiness are better positioned for growth in regulated markets.
Learn how Savira.com helps digital agencies stay compliant, build trust, and simplify privacy management: get in touch with the Savira team.
General information only, not legal advice. If you're unsure how this applies to your business, get advice.